Consumer behavior : implications for marketing strategy
- Edition
- 3rd
- ISBN/ISSN
- 9780256034141, 0256034141
- Collation
- -
- Series Title
- -
- Call Number
- 13491354
- Edition
- 3rd
- ISBN/ISSN
- 9780256034141, 0256034141
- Collation
- -
- Series Title
- -
- Call Number
- 13491354
Successful marketing research : the complete guide to getting and using essen…
The tools described are for the small business owner. Looks at a small business today and addresses a wide range of customer service and marketing problems that plague small businesses. Also explai…
- Edition
- -
- ISBN/ISSN
- 0471123811, 9780471123811
- Collation
- xv, 240 pages : illustrations ; 24 cm.
- Series Title
- A Wiley small business edition
- Call Number
- 33359098
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