Corporate finance : a focused approach

Focuses on the critical financial concepts, skills and technological applications, resulting in a lean textbook that provides an in-depth treatment of all essential topics in corporate finance, yet…

Activities in Management Accounting

ACTIVITIES IN MANAGERIAL ACCOUNTING. 1. Cookie Bake-off: Chips are part of the process costs. 2. Budget Assumptions and Not-for-Profits: The case of the Unfunded Symphony. 3. How Does Wall Street I…

The entrepreneur and small business problem solver

FINANCIAL PROBLEM SOLVING. The Legal Aspects of Going Into Business. Sources of Capital and How to Get a Loan. Business Insurance. Buying a Business. Leasing or Buying Equipment. Financial Manageme…

The ideal entrepreneurial business for you

Describing in detail the most promising new business prospects, this guide to setting up and running your own business considers what factors make for success or failure, what risks may be involved…

The new technology of financial management

With advanced technologies altering our financial institutions more radically than ever before, it is essential that every financial manager become a master of these technologies - or risk being …

The creative manager : finding inner vision and wisdom in uncertain times

Edition

1st

ISBN/ISSN

1555424139, 9781555424138

Collation

xxii, 168 pages : illustrations ; 24 cm.

Series Title

A joint publication in the Jossey-Bass management series and the Jossey-Bass social and behavioral science series

Call Number

24953350

The practice of marketing

Edition

4th

ISBN/ISSN

0675098866, 9780675098861

Collation

xi, 616 pages, 26 cm

Series Title

-

Call Number

923715352

Successful marketing research : the complete guide to getting and using essen…

The tools described are for the small business owner. Looks at a small business today and addresses a wide range of customer service and marketing problems that plague small businesses. Also explai…

Strategic management : an integrated approach

This new edition helps students identify and focus on the core concepts and issues of strategic management. It integrates cutting-edge research, rising trends in strategy, and hot topics, such as c…

Strategic management : an integrated approach

This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Authors Charles Hill and Gareth Jones—both highly regarded i…