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Marketing : contemporary concepts and practices

William F. Schoell - Personal Name; Joseph P. Guiltinam - Personal Name; Betty McLemore Pritchett - Personal Name; Thomas K Pritchett - Personal Name;

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T000015 658 Available

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Series Title: -
Call Number: 658
Publisher: Boston : Allyn and Bacon, cop., 1990
Collation: XIII, [3], 144, XXIV, [2], 790 s. : il. kolor. ; 26 cm.
Language: English
ISBN/ISSN: 0205120725, 9780205120727
Classification: 658
Content Type: -
Media Type: -
Carrier Type: -
Edition: 4th
Subject(s): General management
Marketing
Specific Detail Info: -
Statement of Responsibility: Betty McLemore Pritchett, Thomas K. Pritchett.

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